Gary’s story:
Navigating Growth and Leading with Awareness
HERE’S WHAT WE DID:
✔ Marketing Strategy Project
✔ Team Culture Workshops
✔ Executive Coaching
Gary, CEO at The Service Manager
Approach
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We started with business and marketing strategy, creating clarity and direction. From there, we took a deep dive into culture, ensuring alignment within the team. With those foundations in place, we moved into leadership coaching, helping Gary develop self-awareness, confidence, and the ability to lead with impact.
Throughout the process, we adapted to the evolving needs of the business, ensuring each phase built on the last.
Challenge
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As a newly appointed CEO, Gary faced the challenge of leading a growing business while aligning a team that wasn’t fully on board.
He needed a trusted partner to navigate strategic growth, culture, and leadership—someone who could provide both structured business guidance and deeper leadership coaching.
Results
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Through our work together, Gary gained clarity on business strategy, refined his ideal customer positioning, and developed a stronger, more aligned company culture.
Most importantly, he evolved as a leader—building confidence, deepening self-awareness, and fostering trust within his team. He was able to navigate change effectively while continuing to grow the business with clarity and purpose.
“ I thought I was good with people—until I realised I wasn’t cutting through as a leader. Working with Flo helped me shift from managing to truly leading. Her coaching and the PQ methodology gave me the clarity, confidence, and tools to understand myself and my team in a way I never had before. The impact has been game-changing.”
— Gary, CEO at The Service Manager